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Sales and Promotion Strategies

Course with Certificate

Official British Certificate – Limited Offer

Sales and Promotion Strategies

~~$310.99~~ $1

4.7

66K Students

Create irresistible promotions that skyrocket sales. Master pricing & campaigns. Earn official accredited British Academy Sales & Promotion Strategies Certificate.

66K Graduates

With Certificate

No Test

Text, 30 Lessons

Course Content

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Sales Promotion Objectives & Strategy
Push vs Pull Promotion Strategies
IMC – Integrated Marketing Communications

Promotion Mix Elements Overview
Budget Allocation Models

Psychological Pricing Techniques
Discount, Bundle & Flash Sale Strategies
Dynamic & Competitor-Based Pricing

Advertising Campaign Planning Process
Creative Brief & Media Planning
Media Selection & Scheduling

Consumer & Trade Promotions
Coupons, Samples, BOGO, Loyalty

PR Tools: Press Release, Media Relations
Event Sponsorship & Activation
Crisis PR in Promotion

Direct Mail & Telemarketing
Personal Selling in Promotion Mix

Social Media & Influencer Promotions
Email & SMS Campaign Tactics
Retargeting & Lookalike Audiences

Promotion ROI & ROMI Calculation
A/B Testing & Attribution Models

Consumer Protection & Advertising Laws
Prize Draws & Competition Rules
Ethical Promotion Practices

Integrated Campaign Planning
Cross-Channel Promotion Synergy

Full Promotion Strategy Project Brief
Complete Campaign Plan & Portfolio

Sales and Promotion Strategies

Course Content

Choose your unique certificate design

Programs / Courses

Retail and Store Management

Digital Marketing and E-commerce

Inventory and Supply Chain Management

Customer Service and Pro Sales

Sales and Promotion Strategies

Course Content

Sales Strategy Development

Promotion Mix and Tools

Pricing Strategies for Promotion

Advertising Campaign Planning

Sales Promotion Techniques

Public Relations and Events

Direct Marketing Methods

Digital Promotion Channels

Measuring Promotion Effectiveness

Legal Aspects of Promotions

Integrated Sales Campaigns

Promotion Strategy Final Plan

Choose your unique certificate design

Programs / Courses

Retail and Store Management

Digital Marketing and E-commerce

Inventory and Supply Chain Management

Customer Service and Pro Sales