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Tourism Marketing and Travel Operations

Course with Certificate

Official British Certificate – Limited Offer

Tourism Marketing and Travel Operations

~~$335.99~~ $109.99

4.7

61K Students

Sell dream vacations worldwide. Master tour operations & tourism marketing. Earn official accredited British Academy Tourism Marketing & Travel Operations Certificate.

61K Graduates

With Certificate

No Test

Text, 30 Lessons

Course Content

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Tourism Industry Structure & Types
Global Tourism Trends & Statistics
Tourism Supply Chain Components

Tourism Marketing Mix (8Ps)
Tourist Behaviour & Decision Making

Destination Branding Framework
Brand Identity & Positioning
DMO Roles & Campaign Planning

OTA Partnerships & Channel Management
Social Media & Influencer Marketing
Google Travel & Metasearch Strategy

Tour Package Components & Types
Inclusive vs À-la-carte Packages

Dynamic Pricing & Yield Management
Seasonality & Demand Forecasting
Commission Structures & Net Rates

Itinerary Design Principles
Pacing, Logistics & Timing

Supplier Selection & Contracting
Negotiation & SLA Management
Performance Monitoring & Reviews

Travel Risk Assessment
Crisis Management & Contingency

Sustainable Tourism Principles
GSTC Criteria & Certification
Community-Based Tourism

CRM Systems for Tour Operators
Guest Feedback & Loyalty Programs

Full Tourism Marketing Campaign Project
Complete Campaign Strategy & Budget

Tourism Marketing and Travel Operations

Course Content

Choose your unique certificate design

Programs / Courses

Hotel and Hospitality Management

Customer Service in Tourism and Hotels

Event and Conference Management

Restaurant and Cafe Management

Tourism Marketing and Travel Operations

Course Content

Tourism Industry Fundamentals

Tourism Marketing Principles

Destination Branding and Promotion

Digital Marketing for Tourism

Tour Package Design

Pricing and Revenue Strategies

Travel Itinerary Planning

Supplier and Partner Management

Risk Management in Travel

Sustainable Tourism Practices

Customer Relationship Management

Tourism Marketing Campaign Project

Choose your unique certificate design

Programs / Courses

Hotel and Hospitality Management

Customer Service in Tourism and Hotels

Event and Conference Management

Restaurant and Cafe Management