Sales and Promotion Strategies Course with Certificate

Official British Certificate

Sales and Promotion Strategies

$139 $99
4.7
.
2.3K Students

Create irresistible promotions that skyrocket sales. Master pricing & campaigns. Earn official accredited British Academy Sales & Promotion Strategies Certificate.

2.3K Graduates
With Certificate
No Test
Text, 30 Lessons
Placement Test CEFR A1–C2

Test Your English Level

Assess your English proficiency with our CEFR-based test.
A1 B1 C2

Course Content

Expand All

  • Sales Promotion Objectives & Strategy
  • Push vs Pull Promotion Strategies
  • IMC – Integrated Marketing Communications

  • Promotion Mix Elements Overview
  • Budget Allocation Models

  • Psychological Pricing Techniques
  • Discount, Bundle & Flash Sale Strategies
  • Dynamic & Competitor-Based Pricing

  • Advertising Campaign Planning Process
  • Creative Brief & Media Planning
  • Media Selection & Scheduling

  • Consumer & Trade Promotions
  • Coupons, Samples, BOGO, Loyalty

  • PR Tools: Press Release, Media Relations
  • Event Sponsorship & Activation
  • Crisis PR in Promotion

  • Direct Mail & Telemarketing
  • Personal Selling in Promotion Mix

  • Social Media & Influencer Promotions
  • Email & SMS Campaign Tactics
  • Retargeting & Lookalike Audiences

  • Promotion ROI & ROMI Calculation
  • A/B Testing & Attribution Models

  • Consumer Protection & Advertising Laws
  • Prize Draws & Competition Rules
  • Ethical Promotion Practices

  • Integrated Campaign Planning
  • Cross-Channel Promotion Synergy

  • Full Promotion Strategy Project Brief
  • Complete Campaign Plan & Portfolio

Courses

Discover our professional programs.

View All
Retail and Store Management

Retail and Store Management

Retail and Commerce

4.6
•
1.4K Students
$89 $129
Digital Marketing and E-commerce

Digital Marketing and E-commerce

Retail and Commerce

4.8
•
1.3K Students
$109 $149
Inventory and Supply Chain Management

Inventory and Supply Chain Management

Retail and Commerce

4.6
•
3K Students
$119 $159
Customer Service and Pro Sales

Customer Service and Pro Sales

Retail and Commerce

4.7
•
2.9K Students
$109 $149
Earn 30% lifetime commission
Refer Hartsford. Earn from eligible purchases.
Join Program
Was this page helpful?
Your feedback helps us improve Hartsford.
What could we improve?
Tell us what was unclear, missing, or difficult to use.
Thank you for your feedback.
Your feedback has been sent to our team.